
Using images and designs in your document can make or break the impression it creates. With the advent of desktop publishing, anyone with a printer and computer felt they could now take their monthly newsletter in-house and wow their staff and colleagues with computer know-how.

Novice designers, and this includes those who are finding themselves tasked with a design project for the first time, are frequently floundering when it comes to some of the basics of print design. New technology is making the task of putting together brochures and newsletters all the more easier, but it is the slight hint of amateurism which can detract from an otherwise highly professional looking document. Here are some of the issues we frequently encounter when being asked to help out.